The smart shopping cart in China can provide benefit both for customers and retailers
Last week , I visited the China resources vanguard ole’ supermarket .There are many smart shopping carts .And almost all customers prefer to use smart shopping carts,well ,the ordinary shopping carts have been left out in the cold.Not only in the China resources vanguard ole’ supermarket, but also in Wu Mart （one of the largest retailers in china）,they all deployed smart shopping cart project .In a nutshell ,the smart shopping cart in China has become common.
Why more and more retailers begin to deploy smart shopping cart project ?In a word ,the smart shopping cart in China can provide benefit both for customers and retailers .Let us explain it one by one .
According to preliminary statistics,the smart shopping cart in China is from SuperHii company .SuperHii technology company is the leading supplier of the digital transformation of retailing,their mainly product is the SuperHii smart shopping cart .
From the retailer’s side:
The advantages of smart shopping cart is that it’s powered by AI. The smart shopping cart can recommend related goods and coupons to customers when they are selecting items in the supermarket .This will greatly improve customer’s shopping efficiency and shopping experience .The touchscreen also acts as an interface to interact with shoppers and provide revenue driving opportunities for grocers. We can offer tailored recommendations to customers based on what else they have put in their cart, which are designed to increase basket size.
From the customer’s side :
In a nutshell ,the smart shopping cart in China is all about customer experience. Customers may think: what do I need to buy ? which is more cheap ?which is better ？
Super brands make billions of dollars in recommendations, 30% of everything they make is based on that. Imagine if the shopping cart knows you and it knows you like cookies, so when you scan it might say ‘why not get a second packet and save one yuan.
As the smart shopping cart in China has generated so much benefit ,the Superhii company planned to launch its smart shopping cart in more and more stores .
In a few years ,the smart shopping cart in China will be common ,and all the customers can enjoy the shopping pleasure due to the technology development . (Editor :SuperHii ,Cindy Xin )
SuperHii : a leading provider of smart shopping carts
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